For us, media coverage hasn’t just been about visibility—it has been part of how we built the story of who we are, and who we want to be.
The earliest mentions came from local press—short, simple features that celebrated our launch. At the time, they felt small. Now, they feel foundational.
Those first articles helped create credibility in our community. They gave our team pride and helped early adopters feel like they were part of something bigger.
Over time, national outlets took notice. One feature in a respected industry journal introduced us to collaborators and consultants we still work with today.
Media didn’t just spread our name—it clarified our voice. By watching how others wrote about us, we saw our brand from the outside.
We also began to shape our own narrative. As we grew, we proactively pitched angles we believed in—stories about relationships, not just revenue.
Certain interviews were pivotal. One founder profile opened doors to international conversations. Another product review helped us refine our UX before launching globally.
Coverage gave us milestones. Press was how we measured growth in perception—how many outlets knew us, how many stories reflected our values.
The impact wasn’t only external. Internally, media features boosted morale, reaffirmed direction, and gave team members something to celebrate.
Mentions in trusted publications also helped close deals. Clients often referenced stories they’d read during the decision-making process.
We realized media was a memory keeper—chronicling our evolution, setbacks, and moments of clarity. It’s how we remember where we’ve been.
More than exposure, it gave us identity. The best stories didn’t just say what we do—they showed why we do it.
Over time, the press became part of our toolkit—used in outreach, investor decks, hiring, and partnership conversations.
It also deepened our commitment to meaningful storytelling. We saw what landed—and what didn’t. It helped us grow not just as a brand, but as communicators.
Now, every new mention is part of a larger story arc. Media doesn’t define us, but it reflects us—and we take that reflection seriously.
For us, media has never been the end goal. It’s a mirror, a signal, and a reminder of what matters most: the story we’re telling—and the people we’re telling it to.